Visual Identity Specialist

Key Responsibilities:

• Develop and execute a cohesive visual identity that aligns with the company’s mission and values, ensuring consistency across all platforms.
• Design impactful logos, graphics, marketing materials, and digital assets that represent our cutting-edge energy solutions.
• Work closely with marketing, product, and leadership teams to translate strategic initiatives into compelling visual content.
• Lead the creative direction for branding campaigns, ensuring the brand message is clear, engaging, and memorable.
• Stay up to date with design trends and emerging technologies to ensure our visual identity remains fresh, innovative, and forward-thinking.
• Create visually compelling storytelling elements for both digital and print, enhancing engagement with current and potential clients.
• Collaborate with internal teams to ensure the visual identity is effectively implemented across all touchpoints.

Job Requirements:

• Bachelor’s degree in Graphic Design, Visual Arts, or a related field.
• Proven experience in brand design and visual identity, with a strong portfolio showcasing past projects.
• Expertise in design software (e.g., Adobe Creative Suite, Sketch, Figma) and proficiency in both print and digital design.
• Strong understanding of color theory, typography, and visual composition.
• Excellent communication skills and the ability to work collaboratively with cross-functional teams.
• A keen eye for detail and an ability to adapt designs to various platforms and mediums.
• A passion for sustainability and a deep understanding of how design can influence perceptions and drive change.
• Experience in energy, technology, or sustainability-related industries is a plus.